BEARBRICK

Conceived by Medicom Toy founder Tatsuhiko Akashi and debuted at the 2001 World Character Convention, BE@RBRICKs (Bearbrick) evolved from the earlier Kubrick figures, a nod to pop-cultural references. Over time, BE@RBRICK sizes have expanded from the original 100% format to larger 400% and 1000% versions—magnifying their visual impact and desirability. Released in limited runs and sold in blind boxes, these collectibles spark a thrilling pursuit for rarities, often found only on the secondary market.

The Bearbrick line has long redefined the world of collectibles through groundbreaking collaborations with artists, designers, and musicians, from iconic brands and visionaries like KAWS, BAPE, and Karl Lagerfeld to trailblazers like Banksy, Edgar Plans, Sorayama, Arsham, Warhol, and Basquiat—each release blurring the line between accessible toy and high-end art piece.

435 products
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